Entrepreneur Highlight: Creating an Unforgettable Client Connection (with Sarah Lin Photography)

The ability to connect with your clients can make your business succeed or fail. Not only is that connection necessary for booking clients in the first place, but it's also critical to creating a quality experience for them.

When building your offerings and packages, focus on creating an unforgettable service that your clients (or customers) will look back on and talk fondly about for years to come.

My friend Sarah demonstrates this so well. She is a couples and wedding photographer with a talent for making her clients feel like well-loved friends. Her personal touch in all aspects of her brand allow her couples to love each step of the process, too.

So I'm thrilled to have her join me for this week’s entrepreneur highlight!

Entrepreneur HighlightSarah ForestNovember 1, 2019creative entrepreneur Comments

Entrepreneur Highlight: Infusing Personality into Your Brand

You’ve probably heard it before: people want more than pretty pictures on Instagram; they want authenticity and someone to connect with. In other words, people are seeking to get to know you on a more personal level.

So joining me for this week’s Entrepreneur Highlight is Lauren of Found and Free. She’s sharing lots of wisdom and inspiration on adding more personality into your brand (as well as some lovely interior spaces). She has a lively Instagram account and instantly makes you feel like a good friend.

If you’ve been searching for ways to connect with your audience, you won’t want to pass up Lauren’s insights.

The photos of her serene and cozy her home are also bound to give you all of the productive workspace vibes. (So know you may walk away wanting to do some serious decluttering and organizing.)

Entrepreneur HighlightSarah ForestApril 26, 2019creative business Comments

Entrepreneur Highlight: Focusing on Client Interaction

You know the people on Instagram you love following along with? That’s Sydney of Elmsett Design. Sydney is an interior designer with a knack for balancing textures and neutrals, and I’m always looking forward to the glimpses she gives of her brand.

Today, she is sharing some insights into running a service-based business.

From some of her best tips on designing a productive workspace, to how she focuses on client interaction to grown her business, this post is an inspirational read for creative entrepreneurs in all fields of work.

She’s the perfect guest to kick-off this year’s Entrepreneur Highlight series, and I’m so glad to have Sydney join me on the Ponder Trail Blog today!

Entrepreneur Highlight: Implementing Simplicity to Boost Focus and Productivity

The first time I landed on Vanessa’s blog, Pursue Simple Joy, it only took about 5 seconds to realize how productive she is in her business! So I am thrilled to have her join me on the blog to share her insights and story with you all today!

Vanessa and her husband, Micah, are an inspiring resource for boosting focus and productivity through simplifying the unnecessaries.

Their blog is filled with thoughtful post-after-post about pursuing simplicity for a more joyful life. And it’s easy to see the benefits of their approach just by glimpsing at how much they get accomplished.

I was intrigued to learn more about Vanessa’s tips and methods for maintaining such high productivity levels, and I knew she was the perfect creative to invite on for my weekly Entrepreneur Highlight series.

This feature is jam-packed with so many easy-to-implement takeaways about running a small business.

For strategies that will supercharge your focus and productivity, keep reading.

Entrepreneur Highlight: Turning Your Creative Passion into a One-of-a-Kind Brand

I first discovered Kimberly and her artwork on Instagram several years ago. Her unique illustration style and cheery thoughtfulness stood out to me, and I was eager to follow along with her journey.

One of her posts in particular caught my eye. It featured a polaroid of a mailbox and asked, “what is your favorite thing to send through the post?” I’ve always loved paper and letters, so I left a comment. Kimberly responded but also replied with a question, which sparked a conversation and quickly led to a friendship.

When I had the idea to start a weekly series highlighting other creative entrepreneurs, Kimberly instantly came to mind.

Sprinkled with lovely photos of her work, this post includes so many wonderful insights and tips to glean about small business ownership.

Kimberly has recently taken her brand Lacelit full-time, and I am so very excited to have her join me on the blog today to share her story!

But you may want to grab a comforting cup of coffee or tea because Kimberly has an enchanting way with words, so this feature is a certain treat to cozy-up with and read.

Business, Entrepreneur HighlightSarah ForestOctober 12, 2018Entrepreneur Highlight, creative businessComment

Entrepreneur Highlight: Balancing a Productive Side-Hustle while Working a Full-Time Job

This blog post is extra special because it’s the very first in my new Friday series: Entrepreneur Highlight.

Starting this week, I’m bringing on entrepreneurs from different creative industries to share their businesses, insights, and talents with you.

One of the things I love most about working with my clients is getting to know so many different creative entrepreneurs who have created a unique business around their passion.

I’m always amazed at how each industry pocket and individual have fresh perspectives and unique approaches. And I want to share that with you, too.

My friend, Caitlynn of Rustic Oil Life, is joining us today for the debut of my new series, and I couldn’t be more excited to introduce her to you all.

In this post, Caitlynn is sharing how she is growing a side-hustle that fits her lifestyle—all while being a wife, getting ready for the arrival of their little one, and working a demanding, full-time job!

If you’re trying to find balance with your business and full-time job, or if you’re just hoping to get better at making productive use of your time, this post is for you!

The latest insights for creative entrepreneurs