Transform your business into a specialized, one-of-a-kind brand.
Ponder Trail is a brand strategy studio and business resource for creative entrepreneurs and bloggers.
Brand Messaging Map
a free mini workshop
Craft compelling messaging for your brand that speaks to your ideal customers and clients and showcases the value of your business.
Hey there! I'm Sarah, and I help creative entrepreneurs specialize and transform their businesses.
It's easy to get caught up in the whirlwind of possibilities, ideas, and to-do's. So I started Ponder Trail to help creative entrepreneurs navigate the small business journey and create one-of-a-kind brands that shimmer like a diamond in the ruff.
As a brand strategist and graphic designer, I work with creatives to specialize their business and bring it to life through coaching and intentional design.
Learn more here (including how my business and branding journey began with chalk dust and a magical world).
Learn + grow with
free daily resources
Transparent insights, tips, and strategies. Boost productivity. Find motivation. Design a framework that works with your lifestyle. Reach your goals. Grow your business. Create a unique brand.
New content added daily + weekly.
Let’s start specializing!
Brand + Website Design
Let's design a strategic visual identity that's as unique as your creative business and ties your brand together. My process features a unique 1-week timeline with complete focus on your project. I only take on one design project at a time.