Who is your audience?
It’s perhaps the most important question you will ever answer about your business.
Your audience is the group of people who are ecstatic about your brand and want to buy your products or book your services. They’re your potential customer or clients.
If you want to have a profitable business, you need to reach and connect with them. And every element of your business needs to be designed and intended for that market.
Until you know your audience, you won’t have complete clarity or get the full potential out of the work you put into your business.
You’ll miss opportunities to speak to your potential customers or clients through intentional branding and messaging.
And you’ll likely put time into creating content that isn’t effective.
But once you follow the steps in today’s blog post, you’ll be on your way to building a loyal following for your creative business.Read More